Content Must Be Consumable By All Platforms
Just one look at a busy downtown street during a weekday lunch hour will confirm one thing: smartphone companies are battling for consumer loyalty. The pendulum is still moving from side to side as marketers and engineers become craftier. High-performing smartphones are becoming a part of the daily business culture. What does this mean for you?
Apps Versus Website
If you are considering launching a mobile app aimed at enhancing your productivity or sales, you should consult with experts. They will ensure the best cross-platform experience possible for all your users. But why develop a mobile app when you already have a website?
More and more industries and public sector departments are discovering, mobile apps are what citizens, clients or employees require. They want to perform specific and focused tasks, such as purchasing online, tracking a form or letter, or submitting a push-notification to their colleagues or to clients.
With the explosion of smartphone usage in the last years, many managers and business owners are their service delivery —and bottom line.
However, not all smartphones are built in the same way. The mobile content management experts you hire to develop and deploy your new work or sales tool should be capable of ensuring your app will be easily accessible by every smart phone available to consumers. This is, of course, critical in the increasingly popular BYOD (Bring Your Own Device) work environment. For example, mobile app developers might choose to program apps using a device-specific computer language. This ensure the app can be used with a Windows, an iPhone or an Android phone.
There are also solutions when dealing with numerous types of smartphones at once… and for business owners that is quite a relief!
While users of your mobile app will only see its public end, you might be asking yourself where the data within the app is. In addition ask how it is managed effectively and securely. Mobile content management is a technical sub-field which the most reputable mobile app developers have used to successfully guide their clients.
The most reliable way to choose the best mobile app developers involves researching what sustainable solutions they have recently deployed. Look for deployments to a large number of industries and companies, big or small.
Since we now live in a smartphone world, never hesitate to ask a developer what an app could do for you too!